Bradford suffered a 4-0 hammering at Southend as the Bantams were left still looking for their first win at Roots Hall after 14 attempts.
The Blues took the lead in the 29th minute when Barry Corr placed his penalty into the corner of the net, despite City keeper Jon McLaughlin guessing the right way, after Luke O'Brien had brought down Harry Crawford.
Michael Flynn's tame effort was easily held by Glenn Morris before the Shrimpers made it 2-0 in the 43rd minute when Ryan Hall's 25-yard shot deflected off Jon Worthington and into the bottom-right corner.
Bradford started the second-half with purpose and saw Tom Adeyemi test Morris, but Southend extended their lead in the 66th minute when Kane Ferdinand headed home from 12 yards from Ryan Hall's cross.
Three minutes later Hall latched onto an Anthony Grant through ball, took a touch and added the fourth from an acute angle.
Robbie Threlfall came closest to reducing the arrears, hitting the crossbar with a free-kick and then seeing Morris save his attempt following the rebound.
Southend 4-0 Bradford: Match Report - view commentary, squad, and statictics of the game as it happened.
The full S24 report with player markings will appear in the morning, but in the meantime the official report is here:
www.southendunited.co.uk/page/MatchReport/0,,10444~52408,00.html
| Competition: Npower League Two Date: Friday, 15th April 2011 Kick off: 19:45 Venue: Roots Hall | ||||
 | Southend Utd. Corr 29 (pen) Hall 43, 70 Ferdinand 66 | 4 - 0 | Bradford City |  |
| Starting line-ups | ||
|---|---|---|
| 1 | Glenn Morris | |
| 23 | Chris Barker | |
| 16 | Luke Prosser (Nesbitt 75) | |
| 5 | Graham Coughlan | |
| 2 | Sean Clohessy | |
| 8 | Craig Easton (Asante 83) | |
| 12 | Ryan Hall | |
| 7 | Anthony Grant | |
| 31 | Kane Ferdinand | |
| 20 | Harry Crawford (Sturrock 71) | |
| 10 | Barry Corr | |
| Substitutes | ||
| 17 | Louie Soares | |
| 30 | Alex Woodyard | |
| 21 | Blair Sturrock (Crawford 71) | |
| 24 | Rhys Evans | |
| 28 | Kyle Asante (Easton 83) | |
| 25 | Teddy Nesbitt (Prosser 75) | |
| 19 | Miguel Comminges | |
| Starting line-ups | ||
|---|---|---|
| 1 | Jon McLaughlan | |
| 6 | Luke Oliver | |
| 3 | Luke O'Brien | |
| 28 | Robbie Threlfall | |
| 22 | Lee Bullock | |
| 23 | Dave Syers | |
| 19 | Jonathan Worthington | |
| 20 | Tom Adeyemi (Osborne 63) | |
| 4 | Michael Flynn | |
| 11 | Scott Dobie (Speight 64) | |
| 9 | Gareth Evans (Rowe 83) | |
| Substitutes | ||
| 32 | Dominic Rowe (Evans 83) | |
| 40 | Leonard Pidgeley | |
| 14 | Leon Osborne (Adeyemi 63) | |
| 10 | Jake Speight (Dobie 64) | |
| 30 | Adam Robinson | |
| 25 | Chibuzor Chilaka | |
| 31 | Alex Flett | |
| 54.8% | Possession | 45.2% |
|---|---|---|
| 4 | Goal Attempts | 0 |
| 4 | On Target | 0 |
| 0 | Off Target | 0 |
| 0 | Hit Woodwork | 0 |
| 8 | Corners | 6 |
| Referee | Attendance |
|---|---|
| Garry Sutton | 5,217 |
| Southend Utd. cards shown | ||
|---|---|---|
| 32 | Ferdinand | Unsporting behaviour |
| Bradford City cards shown | ||
| 61 | Threlfall | Unsporting behaviour |