The new Football League sponsors replacing a well known fizzy drink
It really will be a Bank Holiday weekend now if you decide to go and watch the lads play at Bradford, or a very late return to Essex, as it's been moved forward from the Saturday to Friday, August 27th, kick-off 19.45.
For Boxing Day it's just the kick-off moved two hours earlier;
Barnet: Saturday, December 26th; kick-off changed from 15.00 to 13.00.
As for the games moved forward to Friday floodlights at Roots Hall, and good to see the confidence that we'll actually find eleven players by August let alone 2011, unlike last term when with plenty of southern opposition the Friday games were being announced on a daily basis, we now just have three, and they're all next year;
Bury: Now Friday, January 21st, kick-off 19.45.
Hereford United: Friday, March 18th, kick-off 19.45.
Bradford City: Friday, April 15th, kick-off 19.45.
I'm sure these clubs supporters appreciate that, but don't worry lads, we might be out of business by the time these games come around.
A full up-to-date fixture list can be found here:
www.southendunited-mad.co.uk/news/loadsngl.asp?cid=ED11